Joe Bašić, Founder and Managing Director of MPG

Joe Basic is Founder and Managing Director of MPG leading Marketing and Promotions Agency in Southeast Europe. After graduating from the IVEY SCHOOL of BUSINESS Joe Bašić has developed over 25 years of experience in North America and Europe. Working with leading companies of the world and region he has generated and implemented many unique and effective marketing strategies that create results. The MPG 3 POINT APPROACH has become signature trait and has proven to be a key factor in the success of MPG.

Using these proven techniques in RETAIL, DIGITAL and LIVE channels MPG creates INSPIRED MOMENTS converting millions of customers into consumers annually. Today MPG has offices in Croatia, Slovenia, Serbia and Macedonia with over 400 Full Time employees. Since 1997 MPG has organised over 10 000 events and promotions, some of the largest include Umagination, Adria Music Conference, Ultra Europe Music Festival, MTV Summerblast and concerts for Justin Bieber, Sting and Will Smith.